{"product_id":"the-social-leap-evolutionary-psychology-canada-0062740407","title":"The Social Leap: The New Evolutionary Science of Who We Are, Where We Come From, and What Makes Us Happy – Why Humans Lie, Exaggerate, and Feel Jealous","description":"\u003ch2\u003eAbout the Author and His Credentials\u003c\/h2\u003e\u003cp\u003eWilliam von Hippel, a professor of psychology at the University of Queensland, is a foremost researcher in evolutionary psychology. His studies have appeared in leading scientific journals and have been highlighted by major media outlets. Von Hippel combines deep expertise with a storyteller's flair, making complex ideas about human cognition and social behaviour accessible to everyone.\u003c\/p\u003e\u003ch2\u003eWho Should Read This Book?\u003c\/h2\u003e\u003cp\u003eThis book is perfect for anyone intrigued by the foundations of human nature. Students in psychology, anthropology, and sociology will value its rigorous yet readable synthesis of research. General readers seeking to understand their own behaviours—why they feel jealous, why they stretch the truth, or what truly brings happiness—will find it illuminating. Fans of popular science authors like Steven Pinker or Yuval Noah Harari will also enjoy this absorbing read.\u003c\/p\u003e\u003ch2\u003eKey Themes and Milestones Covered\u003c\/h2\u003e\u003cp\u003eThe book traces major milestones in human evolution, from cooperative hunting to the emergence of language and culture. Central themes include the trade-offs between competition and cooperation, the origins of social emotions such as jealousy and pride, and the mismatch between our ancestral environment and modern life. Von Hippel explains how our prehistoric past continues to influence romantic relationships, workplace dynamics, and even political divides. Each chapter weaves empirical studies with vivid examples to show how natural selection shaped our social brains.\u003c\/p\u003e\u003ch2\u003eOverview of the Book\u003c\/h2\u003e\u003cp\u003eIn \u003cem\u003eThe Social Leap\u003c\/em\u003e, psychologist William von Hippel takes readers on an exhilarating journey through human prehistory to uncover the evolutionary forces that formed our minds and societies. This book tackles profound questions: Why do we lie and exaggerate? Where does jealousy come from? What truly makes us happy? Drawing on cutting-edge research in evolutionary psychology, von Hippel argues that many of our modern behaviours—both admirable and troubling—are legacies of our ancestors' need to navigate complex social groups. The result is a compelling, accessible account that sheds new light on who we are and why we act the way we do.\u003c\/p\u003e\u003ch2\u003eComparison with Other Works in the Field\u003c\/h2\u003e\u003cp\u003eWhile many books explore human evolution, \u003cem\u003eThe Social Leap\u003c\/em\u003e stands out for its focus on social dynamics and its engaging tone. Unlike purely academic texts, it avoids jargon and maintains a lively pace. Compared to Robert Wright's \u003cem\u003eThe Moral Animal\u003c\/em\u003e, von Hippel incorporates more recent research and a more optimistic outlook. The book complements works by David Buss and Robin Dunbar, offering a bird's-eye view of how our social instincts shape modern life. It is less technical than a textbook but more substantive than a casual read.\u003c\/p\u003e\u003ch2\u003e and Final Thoughts\u003c\/h2\u003e\u003cp\u003e\u003cem\u003eThe Social Leap\u003c\/em\u003e is a thought-provoking and entertaining exploration of the evolutionary roots of human behaviour. Von Hippel succeeds in making complex science accessible without oversimplifying. Readers will come away with a new appreciation for how our ancient heritage influences daily choices—and perhaps a few insights into how to live better with our evolutionary baggage. Essential reading for anyone fascinated by the origins of mind and culture.\u003c\/p\u003e","brand":"William von Hippel","offers":[{"title":"Default Title","offer_id":48337851580654,"sku":null,"price":51.88,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/1158\/7822\/files\/61wqVIZS2qL._SL1500_469258c2-0775-4245-9bfc-c663c1870114.jpg?v=1784298216","url":"https:\/\/vitamin4ca.com\/products\/the-social-leap-evolutionary-psychology-canada-0062740407","provider":"vitamin4ca","version":"1.0","type":"link"}