{"product_id":"addiction-by-design-machine-gambling-las-vegas-canadian-0691278288","title":"Addiction by Design: Machine Gambling in Las Vegas (Princeton Classics)","description":"\u003ch2\u003eKey Topics Addressed in Addiction by Design\u003c\/h2\u003e\u003cp\u003eThis book covers a wide range of critical subjects, including:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe history of machine gambling\u003c\/strong\u003e – From early mechanical slots to today’s digital video poker and slot machines.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArchitecture of the co floor\u003c\/strong\u003e – How layout, lighting, and sound are optimized to keep players engaged.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe concept of the “zone”\u003c\/strong\u003e – Schüll introduces the term to describe the trance-like state gamblers seek, where time and money lose meaning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign tactics for addiction\u003c\/strong\u003e – Near-misses, variable rewards, and continuous play mechanisms.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegulatory and ethical questions\u003c\/strong\u003e – The tension between industry profit motives and public health.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy the Princeton Classics Edition Matters\u003c\/h2\u003e\u003cp\u003eOriginally published in 2012, this Princeton Classics edition features a new preface by the author that reflects on developments in machine gambling and the rise of online gaming. The series is known for producing durable, well-printed paperbacks that stand the test of time. This edition ensures that Schüll’s groundbreaking research remains accessible to a new generation of readers.\u003c\/p\u003e\u003ch2\u003eWho Should Read This Book?\u003c\/h2\u003e\u003cp\u003eThis book is essential for anyone interested in addiction studies, behavioural design, or the social effects of technology. It appeals to anthropologists, sociologists, psychologists, and game designers. Readers concerned with the ethics of persuasive technology will find Schüll’s analysis both sobering and enlightening. There is also much for co insiders and policy makers seeking to understand the mechanics of problem gambling.\u003c\/p\u003e\u003ch2\u003eHow Does This Book Compare to Other Works on Gambling?\u003c\/h2\u003e\u003cp\u003eUnlike general histories of gambling, \u003cem\u003eAddiction by Design\u003c\/em\u003e focuses specifically on the technological and design aspects. It pairs well with works like \u003cem\u003eThe House Edge\u003c\/em\u003e by K. MacGill or \u003cem\u003eSlot Machines: The Big Winner\u003c\/em\u003e by T. G. Johnson, but Schüll’s ethnographic depth sets it apart. She doesn’t just describe the problem; she explains the design logic behind it, making her argument both unique and urgent.\u003c\/p\u003e\u003ch2\u003eWhat Makes This Book a Must-Read for Understanding Addiction?\u003c\/h2\u003e\u003cp\u003e\u003cem\u003eAddiction by Design: Machine Gambling in Las Vegas\u003c\/em\u003e is a landmark work in the anthropology of addiction. Natasha Dow Schüll takes readers inside the high-stakes world of slot machine design and co floor architecture to reveal how technology is engineered to hook players. This book offers a rare, behind-the-scenes look at the intersection of behavioural psychology, game design, and the gambling industry. It challenges conventional views of addiction by showing that the machines themselves are the true agents of compulsion.\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":48338094555374,"sku":null,"price":66.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/1158\/7822\/files\/91bKE7A4IVL._SL1500.jpg?v=1784299965","url":"https:\/\/vitamin4ca.com\/products\/addiction-by-design-machine-gambling-las-vegas-canadian-0691278288","provider":"vitamin4ca","version":"1.0","type":"link"}